Summary
- SKYLRK officially debuts its “Bieberchella” themed merch collection alongside Justin Bieber’s highly anticipated Coachella performance
- The capsule includes festival-ready apparel like the “Biebervelli” hoodie alongside tech accessories to keep devices charged
- The brand is also hosting the SKYLRK OASIS, a 9,000-square-foot communal installation open during both festival weekends
With Coachella in full swing, SKYLRK is making sure fans are properly geared up to celebrate Justin Bieber’s highly anticipated desert performance. Fully embracing the “Bieberchella” energy, the brand has officially launched a massive capsule collection both online and IRL via the 9,000 square-foot activation . Packed with cheeky graphics, bold tie-dye, and festival-ready essentials, the surprise drop guarantees you won’t be caught lacking out on the polo fields.
The extensive apparel collection heavily references Bieber and the iconic festival atmosphere. Standout outerwear pieces include the “Biebervelli” hoodie in Jet black, the “Coachelly” Spot hoodie, and the bold Zebra hoodie. The brand also leans heavily into its signature phrasing with the “Not Clocking To You” long-sleeve in cream and the “It’s Not Clocking” baby tees, which arrive in multiple colorways like Smudge and Black.
Beyond the core apparel—which also features tie-dye shorts, hand-painted striped thermal tees, and boxy fits—SKYLRK has delivered a robust lineup of accessories to survive the weekend. Fans can grab branded bucket hats, toque beanies, colorful neck gaiters, and “Business” socks. Ensuring your devices stay alive through all the festival sets, the brand has even included exclusive tech accessories, partnering for the SHARK® ChillPill™ SKYLRK HEAT alongside custom Juice battery packs and phone chargers.
For those attending the festival in person, the brand has introduced the SKYLRK OASIS. Sprawling across 9,000 square feet at the heart of the festival grounds, the installation is designed as a communal space for respite and connection. Shaded by temporarily relocated palm trees and cooled by misting stations, the area provides a much-needed break from the desert heat. Open to all throughout both weekends, the on-site product offering is already projected to surpass Coachella weekend sales records within its first day.
The SKYLRK “Bieberchella” merch collection is available to shop right now via SKYLRK. For those looking to secure the pieces in person, the IRL activation has officially opened.

